Dynamic pricing: financial effectivity, or delicate value gouging? | FT Tech

Powered by algorithms and synthetic intelligence, dynamic, or surge pricing is now getting used throughout a rising variety of client industries, from eating places to rock concert events. But controversies such because the skyrocketing ticket costs for the upcoming Oasis tour and considerations over value gouging means dynamic pricing is coming below elevated scrutiny.

#pricegouging #ethics #pricing

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