NBC Hires Snoop For 2024 Olympics: ‘We Don’t Know What The Heck Is Going To Happen’
Snoop Dogg, a hip-hop icon and former Martha Stewart cohort, has received a model new bag.
The “Doggystyle” rapper has been formally employed by NBC as “special correspondent” for the 2024 Summer Olympic Games in Paris, and won’t solely present his distinctive tackle the competitions but in addition go to well-known landmarks and interview the athletes.
The information was first introduced at halftime throughout “Sunday Night Football’s” protection of the Green Bay Packers and Minnesota Vikings sport on NBC and its Peacock platform.
Snoop, whose actual title is Calvin Broadus, has since confirmed the brand new gig himself.
“I grew up watching the Olympics and am thrilled to see the incredible athletes bring their A-game to Paris,” he instructed a number of shops in a assertion Sunday. “It’s a celebration of skill, dedication and the pursuit of greatness.”
“It’s going to be the most epic Olympics ever, so stay tuned, and keep it locked,” Snoop continued. “Let’s elevate, celebrate and make these games unforgettable, smoke the competition, and may the best shine like gold. Peace and Olympic LOVE, ya dig?”
Snoop has undergone a transition through the years from Nineties gangsta rapper to a family-friendly face who has co-starred in a selection present with Martha Stewart, made his personal cereal and partnered with dozens of recognizable manufacturers.
NBCUniversal says it’ll livestream all Olympic competitions on Peacock, and are hoping to distinguish its nightly broadcast so sports activities followers will nonetheless tune in. The community is relying on the rapper, who beforehand commentated the 2021 Tokyo Olympics alongside Kevin Hart, to do exactly that.
“Snoop is already an Olympic gold medal commentator, generating tens of millions of views for his highlights commentary on Peacock of the dressage competition during the Tokyo Olympics,” Molly Solomon, president of NBC Olympics Production, instructed the shops.
“That performance alone has earned Snoop a job as our Special Correspondent in Paris,” she continued. “We don’t know what the heck is going to happen every day, but we know he will add his unique perspective to our reimagined Olympic primetime show.”
The 2024 Summer Olympics kick off July 26 on NBC and Peacock and conclude Aug. 11.