Watch Business Live with Ian King: ‘Record’ Christmas gross sales for supermarkets aided by promotions

Join Ian King and visitors as worth cuts to lure customers helped supermarkets rake in document revenues forward of Christmas, in line with trade knowledge.

Kantar Worldpanel, which tracks gross sales and costs amongst chains, mentioned £13.7bn handed by tills or through web sites over the 4 weeks to 24 December.

It took common family grocery spending to an all-time excessive of £477 throughout the month, the report mentioned, a rise of £28 on 2022.

The analysis famous a 2% rise in gross sales volumes – a statistic that will likely be significantly welcomed by chains.

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